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Industry Press Releases
April 11, 2023

CAMP by Shwood Eyewear Supports National Park Week with New Eyewear Capsule

Launching April 25, the limited-edition frames celebrate Arches, Joshua Tree, Glacier, and Crater Lake national parks with a portion of sales going to local park nonprofits.

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News:
Industry Press Releases
April 11, 2023

CAMP by Shwood Eyewear Supports National Park Week with New Eyewear Capsule

Launching April 25, the limited-edition frames celebrate Arches, Joshua Tree, Glacier, and Crater Lake national parks with a portion of sales going to local park nonprofits.

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National Park Week is a nine-day celebration of all things “parks,” honoring our more than 400 national parks, as well as the programs and partners that help preserve their heritage.

Courtesy of Shwood

This National Park Week (April 22 – 30) CAMP by Shwood Eyewear is proud to release a limited-edition capsule that celebrates four of the most iconic national parks around the U.S. – Arches National Park, Joshua Tree National Park, Glacier National Park, and Crater Lake National Park. Each frame in the capsule, which is made with plant-based bio-plastic, features a new unique national park-inspired colorway and comes with a fun, color-coordinated sleeping bag pouch. The sunglasses also include a custom park-inspired cleaning cloth and packaging designed in partnership with Portland-based illustrator and designer Emma Boys.

With every purchase of CAMP’s national park-inspired frames, Shwood will donate 5% of sales to local nonprofits working to support Arches, Joshua Tree, Glacier, and Crater Lake National Parks.

“This CAMP capsule has been a real passion project and we’re excited to not only share these fun, park-inspired frames but to partner with awesome organizations doing amazing work to help support our national parks,” said Shwood Creative Director Taylor Murray.

“Incorporating natural, organic, and sustainable materials into our eyewear has been Shwood’s ethos and process since day one – we can’t think of a better way to carry on the tradition of capturing nature’s beauty into our designs than with this new National Park Collection.”

CAMP is an outdoor-ready eyewear collection from Shwood, the Portland-based purveyor of handcrafted, experimental eyewear and maker of the original wood sunglasses. Designed with adventure in mind, the mixed materials of the CAMP collection merge together to achieve the perfect blend of rugged durability and sustainable style! The simple silhouettes are designed for comfort and clarity, whether biking to work or hiking through the backcountry, the collection delivers classic style with a natural twist. Plus, every pair of CAMP sunglasses comes with a handy, retro sleeping bag travel pouch.

CAMP’s National Park Collection launches on Tuesday, April 25th. The park-inspired shades retail for $79 and will be available exclusively at Huckberry and on shwoodshop.com.

CAMP is a proud member of 1% For the Planet and is a Certified Climate Neutral company.

CAMP by Shwood Product Features:

  • Plant-based
  • bio-plastic frames offer all the qualities of TR-90 nylon while reducing the amount of plastic used to make sunglasses.
  • Polarized
  • lenses decrease eye strain by reducing visible glare from water, snow, sand, and pavement.
  • Impact-resistant
  • lenses are built for adventure, offering 100% protection from harmful UV-A and UB-V rays.
  • 3-ply
  • wood accents offer a distinctive grain pattern and natural warmth.
  • Stainless
  • steel spring hinges provide a secure fit for all-day comfort and flexibility.
  • Adjustable
  • acetate temple tips for rugged durability and comfort.
  • Includes
  • retro sleeping bag travel pouch. 

About Shwood Eyewear:

Founded in Portland, Oregon in 2009, Shwood crafts experimental eyewear and is the maker of the original wood sunglasses.

Shwood’s natural materials story, creative ingenuity, classic styling, and refined aesthetics jump-started a wooden eyewear revolution and brought innovation and best-in-class craftsmanship to the forefront of global eyewear design. Today, Shwood offers an array of finely crafted and carefully considered sunglasses and RX eyewear that highlight the Shwood ethos of innovation and utilizing materials that matter.

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