Flylow (www.flylowgear.com), an independently owned mountain lifestyle brand, has become the first apparel maker to partner with Blister+ to provide supplemental injury insurance to its sponsored athletes. In a sport where accidents can mean unexpected costs, Flylow’s new partnership ensures that athletes have enhanced coverage for medical emergencies and evacuations while traveling.
As a media company, Blister has long been recognized for its thorough and trusted outdoor gear reviews. With its new Blister+ program, an annual subscription includes not only gear reviews and industry news, but also a tailored program of supplemental insurance coverage for adventurers who understand the unpredictable risks of the outdoors. This partnership provides Flylow athletes with emergency medical coverage of up to $25,000 per incident, with no deductible, offering peace of mind when far from home.
“We have high-level athletes pushing boundaries every day,” said Flylow athlete manager Aimee Doran. “Offering Blister+ insurance provides an extra layer of security that can make a real difference. The emergency evacuation coverage was the deciding factor for me — I’m signing up too!”
Professional skier and Flylow athlete Taylor Dobyns, who competes on the Freeride World Tour, appreciates this additional coverage. “Last year, I was injured in Verbier, Switzerland, during an FWT stop. The experience was both frightening and costly,” Dobyns said. “Knowing that Flylow has my back with injury insurance speaks volumes about their commitment to supporting us in every way possible.”
The Blister+ membership, available for $395 per year, includes not only injury coverage but also exclusive access to in-depth, field-tested gear reviews and additional benefits.
For more information on Blister+ and how to sign up for coverage, visit Blister’s website.
ABOUT FLYLOW
Flylow was started by two friends who imagined better gear for the mountains. Today, the company is still independent, homegrown and mountain raised. Their technical outerwear is built by skiers, for skiers, and their growing year-round collection includes versatile, trusted apparel for everyday life in the mountains. For more information on Flylow’s sustainability efforts, check it out at https://flylowgear.com/pages/sustainability-at-flylow.