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Industry Press Releases
August 23, 2023

Ignik Partners with Artist Jessa Gilbert, Unveils The MTN Collection

Gilbert’s custom artwork celebrates the brand’s ‘Raised to Roam’ identity.

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News:
Industry Press Releases
August 23, 2023

Ignik Partners with Artist Jessa Gilbert, Unveils The MTN Collection

Gilbert’s custom artwork celebrates the brand’s ‘Raised to Roam’ identity.

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Ignik, the outdoor heating brand on a mission to help people stay comfortable outside longer, is proud to debut the MTN Collection in collaboration with artist and Canadian Backcountry guide, Jessa Gilbert. This new collection features Gilbert’s artwork on Ignik’s best-selling and award-winning products, the Gas Growler Deluxe, Backside Heated Seat Pads, and the brand’s upcoming Topside Heated Blanket.

Ignik MTN Collection

MTN Collection: Topside Heated Blanket, Backside Heated Seat Pad, Backside Heated Seat Pad XL, Gas Growler Deluxe Courtesy of Ignik.

Ignik’s MTN Collection celebrates the brand’s ethos of inspiring others to live adventurously, while sharing the importance of protecting our planet with the next generation. Gilbert’s custom design features a continuous line style of flowing mountains that emulates experiences of exploring and finding the beauty in our surroundings with the ones we love – a passion that both the artist and the brand share. Ignik was born out of a multi-generational family sailing trip through the Arctic, and since its beginnings, the brand has created innovative and sustainable heating products that help outdoor enthusiasts and their families stay comfortable so they can get outside together all year long.

“At the end of the day, we are just ski bums at heart, and whether we are crammed into an RV chasing the next winter storm or just weekend warriors dragging the kids out for one more run, we know that staying warm and comfortable is key to keeping everyone stoked,” says Ignik’s Creative Director Brandon Ramirez. “Ignik’s MTN Collection is designed to celebrate those who are continually drawn to the mountains, much like us, and are determined to pass down the outdoor lifestyle that we love to our kids. Let’s raise our families to roam with us on our adventures and stay outside longer!”

“Every painting or drawing becomes a representation and interpretation of an experience with the outdoors,” says Gilbert. “I love collaborating with brands like Ignik who have a compelling story and inspiring initiatives. I love using the products because they give me the ability and comfort to do what I do best, which is creating artwork from experiences outside, so it’s really a beautiful collaboration.”

The MTN Collection Topside Heated Blanket (MSRP: $199.99), Backside Heated Seat Pad (MSRP: $99.99), and Backside Heated Pad XL (MSRP: $129.99) will be available in September 2023 at ignik.com, REI, and other retailers. The Gas Growler Deluxe (MSRP: $149.99) will be released in the MTN Collection later this Fall.

About Ignik

Our journey started on a family sailboat in the Arctic, where we saw the impact of climate change and human jetsam on the landscapes we love. We decided to “be the change” by creating products that actually work—and work for the planet. Today Ignik makes high-quality, environmentally thoughtful heating products for the wilderness. We enable more folks to get outside earlier and remain outside longer. Ignik is a proud member of 1% for the Planet. For more information, visit Ignik.com.

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