Krimson Klover, an outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back, just released its new 2023 spring and summer collection. With new swimwear, sun shirts, bike and hike pieces this new collection features rejuvenated prints, bright colors and optimistic graphics that are built for women outside and on the move.
“Our Spring and Summer 2023 collection is designed to take you outside and follow you along any journey you choose to embark on. Each piece was conceptualized with multi-use adventure in mind,” says Rhonda Swenson, Founder of Krimson Klover. “We dug our hands in the sand, rode our bikes through the hills, swam through the waves and immersed ourselves in the joy of playing again. The spirit of this collection is rooted in this energy and exemplifies a renewed focus on the brand’s foundation.”
A key value for Krimson Klover is focusing on slow fashion by creating ethically-sourced, multi-sport apparel that looks fantastic and performs season after season. Pieces are multipurpose and can be a go-to pair of paddling shorts and a favorite pair of poolside shorts all in one. All pieces are made with durable and comfortable materials that withstand the wear and tear of an active lifestyle.
Key collections for spring and summer –
– From lakeside SUP to beaches and boardwalks, Krimson Klover’s swimwear collection offers the comfort and style you need for a day by the water. The performance materials have UPF 50+ sun protection and 4-way stretch for exceptional fitting styles that are comfortable for kayaking or sunbathing and everything in between. Plus, the swimwear comes in eye-catching colors and prints, some styles are reversible – print on one side and solid on the other for added versatility. Key pieces in the collection include
– Krimson Klover’s new sunshirts have UPF 40 protection and come in a variety of silhouettes, and are designed for many outdoor activities. These lightweight, breathable and quick-drying tops help protect from the sun, while staying dry and comfortable in Krimson Klover’s signature colorful graphics. Key sunshirt styles include Hallie Hoodie Sunshirt, Sara Long Sleeve Sunshirt and Tori Shortsleeve Sunshirt.
Hike & Bike
– Explore the trails on foot or by bicycle with the durable, stretchy materials and bold mountain-inspired graphics in the Hike & Bike Collection. Offering lightweight, quick-drying tops and full-range of motion shorts in various lengths, perfect for biking in the foothills, trekking up a mountain pass or taking a stroll around town. Key pieces include Sienna Short, Vida Jersey and Kerry Skort.
– Tee off in Krimson Klover’s golf, tennis and pickleball apparel. Made with performance-ready fabrics built to stay strong while playing hard. Breathable, plant-based fibers with 4-way stretch, moisture wicking and odor control properties make these styles perfect for mornings spent on the greens and afternoons on the court. Top pieces in the collection include Peyton Sleeveless Top, Avery Skort and Clara Dress.
About Krimson Klover
Krimson Klover was founded in 2009 and brings performance, comfort and style to your everyday adventures. Krimson Klover creates playful, mountain-inspired apparel using low impact fabrics and responsible sourcing with a commitment to elevating women. Krimson Klover is an outdoor & lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection, and giving back. Krimson Klover doesn’t just design high-performance base layers, durable hiking shorts, stay-put swimsuits, or fun and flirty dresses. Krimson Klover designs clothing that empowers you to pursue your passions.