From Rihanna to Trail Running, Salomon Works to Balance Performance and Fashion
The legacy outdoor brand has become a footwear darling of the fashion set. We talk to VP of Footwear and Gear Scott Betty about how Salomon is working to take advantage of that while remaining authentic in the outdoor market.
Dovetail Workwear for Women Makes Inroads in Outdoor Specialty
We spoke with co-founder and Head of Product Sara DeLuca about the workwear brand's mission and growth strategy.
Bell, Giro Parent Will Entertain MNC Offer if Price Boosted Beyond $3B
Vista Outdoor said it’s opening some of its books to MNC in hopes of a higher offer than its $37.50-per-share proposal made in March.
Independently-Owned 686 Focuses on Slow, Consistent, and Profitable Growth
Outerwear and apparel brand 686 made Circana’s Top 10 list of fastest growing brands in outdoor. We spoke with founder and CEO Mike West to learn about the strategies that have helped 686 survive for more than 30 years.
Vail Resorts: Tough Conditions Lead to Decline in Skier Visits
Despite the downturn in visitation, Vail Resorts managed to increase its lift ticket revenue and ski school revenue.
The North Face Unveils 2024 Olympic Climbing Uniforms
The uniforms for the Paris 2024 Olympic Games will be worn by competitors from the United States, Japan, South Korea, and Austria.
How Fast-Growing Rab Plans to Stay True to its Core
The Daily visited Rab’s headquarters in Louisville, Colorado, to speak with brand leader Adam Chamberlain about the company’s mission, how business is going, and what it’s working on for 2025.